Archive for August, 2011

How to Make you Website Mobile Device Friendly

August 31st, 2011 by Heather Maloney

We’re delighted to have recently assisted one of our clients to make their website and online store mobile device friendly. You can check out the results (using your mobile phone of course) via:

But why would you go to the trouble of making your website mobile device friendly? Browsing the internet via a mobile device is at an all time high, and increasing exponentially. Some statistics: in the US mobile data traffic increased by 260% from 2009 to 2010, and the sale of smartphones outsold the sale of PCs in Q4 2010 for the first time ever.

The availability of the iPhone 3 with it’s superbly easy to use interface, followed by iPhone 4, and the proliferation of HTC and Android devices together with improving data plans from the major telecommunications companies I believe has changed the way we think about browsing the internet. You can find out when a movie is on, answer your question or solve an argument immediately, check what your friends are up to, and find the weather report, all in a matter of seconds without even thinking about booting up your PC or Mac.

Click through to read our “3 preliminary steps for creating a mobile device friendly website“, followed by the “5 activities required to implement your strategy”.

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Google’s updated Sitelinks functionality hit Australia on Tuesday

August 19th, 2011 by Heather Maloney

Google has updated it’s Sitelinks functionality, which shows a list of links for a site that it thinks you are searching for, beneath the regular listing of the site. This functionality will help a person who is searching for that particular site to get to the place within the site that they are looking for more quickly.

This article gives more details about the change.

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